04 April 2009

Web 2.0 Expo Summary
Mobile Services Based On Social-Location

At this year's Web 2.0 Expo conference in San Francisco this year, Nokia has demonstrated Green Explorer, a new Eco-Friendly service that helps people make more sustainable travel decisions, introduced Ovi Store, explained its publishing system and announced first public beta version of company's Point & Find service.

Nokia has also begun working with Tim Kring, creator and executive producer of HEROES, one of the most watched shows internationally, to develop innovative, new content for the Ovi Store.

Nokia will be strategic partner and technology enabler for a project created by Kring, Code named TEVA. The multi platform narrative will be an immersive experience with elements of individual action and group participation.

The Year of the Mobile Computer:
Mobile Computers as Personal (Mobile) Computers

Anssi Vanjoki, Nokia's Executive Vice President of Nokia's Markets division, has presented Social Location as a key point in making mobile computers truly personal for the user.

Nokia Point & Find

Nokia introduces an innovative service concept that enables people on the move to access relevant information and services on the internet, simply by pointing their mobile phone camera at real-life objects. A beta version of Nokia Point & Find, focusing on movies, is now available in the UK and US. Capabilities will later expand into other services and countries. More information and download instructions can be found here.

Eco-Friendly Green Explorer
Helping People Make Sustainable Choices when Traveling

Nokia will be demonstrating Green Explorer, a new service that helps people make more sustainable travel decisions. Green Explorer is available via Nokia mobile device by simply downloading the widget or by going to www.greenexplorer.nokia.com. This service is currently in beta and will further develop over the coming months with additional content and features.

Green Explorer provides information on a range of travel issues including tips on the most sustainable methods of transport, eco-friendly places to visit, and a way to offset the CO2 emissions when one must fly. It is also a place for travellers to share advice on a range of issues from the best routes to where to find organic food or recommendations for the best eco-friendly hotels.