27 July 2007
NEXTgen N-Gage launch slips to Q4!
35 games in development!!
The Pocket Gamer team is spending today in Brighton, for the Develop Mobile conference. Nokia's Martin O'Driscoll has just given a presentation on the next-gen N-Gage platform, in which he revealed a few snippets of new information, and a big dollop of the wider strategy behind it.
The big news today is that Digital Chocolate has signed up to make games for N-Gage, and according to O'Driscoll, there are 35 games in development for the platform, although not all will be out when it launches this year.
However, he also said that N-Gage is due to roll out "during Q4" this year. That sounds like a minor slip from its previously announced launch date of September, but hopefully means we'll have N-Gage games in our hands by Christmas.
We should note that he was referring to the European launch, so it's possible that the platform will launch somewhere in September, to iron out any last-minute teething problems.
In terms of strategy, Web 2.0 is clearly a big influence on the platform, in terms of social networking, user-generated content and connectivity. He also talked about what mobile brings to Web 2.0 services, allowing people to access them on the move.
But what does it mean for games, and specifically the new N-Gage stuff? He revealed some stats indicating that gaming is already popular on the company's high-end phones.
Apparently, 85 percent of Series 60 handset owners are playing the preloaded games on their handsets, while 45 percent are playing downloadable games a few times a week. However, when you look at all mobile users, just 5 percent are actually downloading games.
"We need to move to a point where we're creating true mobile games, as opposed to just putting existing games on the mobile," he said. "We know what the barriers are, yet we're not doing a great deal to resolve them."
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So, more Nokia research. Apparently there's three different categories of mobile games - solo gamers, social gamers and passive gamers. It's the social gamers that Nokia is focusing on, who want gaming to be "a catalyst for social interaction" (think Web 2.0 again).
Apparently this category includes 22 per cent of mobile users across the world, so it's a decent potential market – and unsurprisingly the target market for the next-gen N-Gage.
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